Volume 3 Issue 1

Authors: Yun Yang

Abstract: After international financial crisis, more and more people tend to shopping online in China. In this paper, we devoted to find some crucial factors that affect buyers’ decision-making and gave some suggestions to sellers and buyers to improve decision-making. Referring to some prior researches of trust mechanism, we found four factors that will affect the buyers’ trust, namely perceived products, perceived service, perceived delivery and perceived risk. And the buyers’ trust would make great effect on their shopping decision-making. Thus a buyers’ decision-making model is proposed and several hypotheses were set. We conducted an empirical study to test the model and hypotheses. The results supported all the hypotheses and approved the effects of factors to buyers’ decision-making. Our study not only helps the online buyers make a wise shopping decision, but also encourages the online sellers to improve the relationship with their customers.

Keywords: Shopping Decision-Making; Trust Mechanism; C2C; E-Commerce


Authors: Olli-Pekka Puolitaival; Matti Mäki; Petri Jurmu; Tomi Räty; Janne Keränen

Abstract: This paper presents a conformance testing framework for testing service oriented interconnection technologies. The framework is founded on previous research and elaborates the research track based on a market analysis. The conformance testing framework focuses on a case study, which concentrates on testing Network on Terminal Architecture (NoTA) NoTA is a service-oriented interconnection architecture that aims to facilitate communication between applications running on terminal devices. The conformance testing framework presented in the paper aims to ensure that the NoTA subsystems are interoperable with other NoTA subsystems. The conformance testing framework includes a testing process, testing tool chain framework, tool evaluations, and detailed descriptions for NoTA stack testing approaches. All these will be presented in the paper and are reflected to existing research literature. The research is based on the conceptual analysis of the related publications and technologies, and the results are derived by the presented testing framework with the constructive research

Keywords: Service-Oriented Architecture; Interconnection; Conformance Testing; Testing Framework


Authors: Vicente González-Prida; Fred Kristjanpoller; Pablo Viveros; Adolfo Crespo; Luis Barberá

Abstract: This article focuses on one of the steps proposed by the authors as a framework for improving the management of post-sale service. Specifically, the referred step tries to apply root cause analysis of failures to improve the organization of warranty support. This analysis can help make better decisions within the scope of after-sales service, for example, whether a particular incident should be treated under warranty or not. This article begins with an introduction to the current concept of warranty, briefly describing the proposed framework and the relevant literature related to such customer service. Thus, the reader can place the step to be developed in a context of useful tools and methodologies for the management of post-sale service. Therefore, the main aspects of Root Cause Analysis are defined with the intention to apply these concepts in the management of those incidents reported by the user. With this objective, this article aims to adapt a developed and applied tool of the maintenance management (Root Cause Analysis) to a new field, in this case, the customer service. At the end of this article the main contributions for this work are summarized.

Keywords: Root Cause Analysis; Technical Support; Warranty Management; Post-Sale Service


Authors: Nouha Taifi; Moussa Taifi

Abstract: In the actual complex environment, the human capital in the organizations are continuously in need of competences development since the products, services, systems and processes of the firms are subject to incremental and/or radical innovation. For that and specially in the field of operations, it is essential to know when exactly there is a need for professional training for both trainers and trainees. The trainers must be informed on when to be ready to provide new professional trainings and the trainees must be aware of their need for professional as a result to specific changes in their organizations. Thus, the paper presents an important projet –AsLongOp.Train- investigating on the factors showing there is a requirement for professional training in the operations and designing a software –AsLongOp.Train- enabling trainers and trainees to tell and to know respectively, there is a need for professional training for continuous high performance and customers satisfaction. The software will facilitate and accelerate the information diffusion about the professional training requirement and accelerate the provision of professional training so firms in the environment can pace with its increasing complexity.

Keywords: Operations Management; Professional Training; Intelligent Systems; Agent Modeling


Authors: Alison Rieple; Marco Pironti; Paola Pisano

Abstract: This article deals with business network and cluster dynamics, as well as inter-firm joint-ventures and collaborations, in order to study their evolution and possible effects when radical innovation occurs inside them. Each network transformation is brought about by specific combination of changes in tie creation, tie deletion and power inside the network. In the present work an agent based model is introduced (E³), which aims to explore how innovation diffusion can facilitate network formation of existing enterprises, affect network topology (e.g. an enterprise owning an innovative process could become a focal point), induce new players to enter the market and spread onto the network by being shared or internally acquired by new players. In order to study these dynamics, with regards to the optimal balancing among different strategies and the importance of exogenous parameters in cluster creation, a model is presented. It follows the agent based paradigm, particularly suited for describing complex social systems in which many parts interact among them. This allows creating simulations of the analyzed system and testing different hypothesis. Besides, it’s a paradigm in which the emergent features of complex systems can arise spontaneously, thanks to the bottom-up design. A model is introduced and described in detail. Qualitative results supported by an empirical case study are described, reflecting current state-of-the art theories. The results show how clusters emerge and evolve among enterprises, and how radical innovation can trigger this phenomenon.

Keywords: Network Dynamic; Radical Innovation; Innovation Diffusion; Agent Based Model


Authors: Jiann-Min Yang; Po-Huei Liang

Abstract: With the lower cost of service maintenanceand the easieravailability of cloud computing services, users have increasinglymoved their Web resourcesto the cloud environment. Consequently, users can access their resources with the browsers of their thin devices, and cloud service providers do not need to buy numerous machines for the uncertain requirements of backup or expansion. The cloud servicescan also be dynamically providedfor customers, so the users pay as they use computing resources for their requirements. This technology drives manyinnovativetypes of services. The availability and performance of the client systems will be the next main concerns in cloud computing. This paper presents a framework for load balancing of the Web sites in a cloud with round robin Domain Name System(RRDNS). The proposed framework,called thecloud hybrid load balancer (CHLB), is intended for adapting an open-source load-balancing system with RRDNS technology for a specific Web cluster. This CHLB framework allows the network service provider to deploy a software-based load balancer dynamically while the customers need the load balancer for their hosted Web clusters.

Keywords: Cloud Computing; Load Balance; Round Robin DNS